Author Archives: SEVEN Networks

About SEVEN Networks

SEVEN Networks software solutions deliver device-centric mobile traffic management and analytics for wireless carriers. Extending control from the network to the mobile client gives operators the power to manage and optimize data traffic before it impacts the network. Device-based analytics offer deeper and timelier insight than solutions that are solely network based. SEVEN’s Open Channel products reduce operator costs, increase efficiency in the use of wireless infrastructure, and enhance end-user experience. They bring immediate capacity relief to overloaded networks, simplify the creation of innovative new service plans, and provide actionable intelligence for mobile carriers.

Blocking Ads in Streaming Apps – A Pipe Dream?

Since it’s release ten months ago, AdClear’s Advanced Protection feature has transformed ad blocking on Android. By using a certificate, AdClear is able to block encrypted ads. With most top sites migrating to HTTPS, most of our competitors have had … Continue reading

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Why Google Stays Silent

Besides their AMP initiative, Google has stayed silent during the “ad blocker wars.” Perhaps it’s because there isn’t much to worry about. Only 2.2% of Americans use ad bloc… Source: Why Google Stays Silent

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Why Google Stays Silent

Besides their AMP initiative, Google has stayed silent during the “ad blocker wars.” Perhaps it’s because there isn’t much to worry about. Only 2.2% of Americans use ad blockers, and Americans are now spending more time in apps than watching … Continue reading

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The Acceptable Ads Platform: A Dissection

AdBlock Plus made headlines today on the reveal of its new Acceptable Ads platform, wherein sites display ads that meet certain criteria for ad blocker users. As the leading voice of ad blockers, Eyeo making this move at this particular … Continue reading

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In Blocking Ad Blockers, Facebook Misses the Point

A recent revelation has been online advertisers acknowledging public disapproval of their strategies. They’ve stated that they will need to make the ad experience rewarding for the consumer. They’ve also mentioned that it will take time to change things, yet … Continue reading

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China Could Ban Ad Blocking, and You Might Be at Risk.

#AdClear #AdBlocker #Android #China There’s recently been some frightening news out of China about consumer rights. The Chinese government just published its new Internet Advertising Interim Measures, which seem to be a response to hacking campaigns. The HummingBad virus is … Continue reading

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Mobile Ads Will Only Get Worse

Many of our users download AdClear as a last resort, a recognition of the anti-consumer experience that is mobile internet browsing. Tracking, targeting, and infecting consumers make advertising models so valuable, but this is nowhere near the precipice. The 2016 … Continue reading

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